Generative engine optimisation
Improve your brand’s visibility in AI search with GEO consulting.
Our Ankara-based GEO consultants examine how your brand appears in AI-assisted search and build an improvement plan.
How to track a brand's visibility in AI search
Generative engine optimisation (GEO) looks at how your brand is mentioned in generative search answers and which sources those answers use. We identify customer questions, review technical access and content, and track mentions and citations for a defined set of queries.
We build a set of questions that potential customers might ask while researching a product. We record brand mentions, citations and the accuracy of the product information returned. Answers can vary by assistant, wording and date, so we record the conditions alongside the findings.
Read the GEO consulting and measurement guideWhat's included
- Baseline for branded and non-branded questions
- Crawl, indexing and technical access audit
- Answer-focused content and source improvements
- Structured data and brand information review
- Tracking for mentions, citations and answer accuracy
- Review of measurable referrals and qualified enquiries
Typical project deliverables
- Question set and baseline with platform, language and date recorded
- Technical access, content and source improvement plan for priority URLs
- Tracking sheet for brand mention rates, citations and answer accuracy
How we work
Set a baseline
We identify the audience and customer questions, then record answers on the agreed platforms.
Prioritise issues
We identify crawl barriers, inconsistent facts and content gaps by page.
Improve the content
We strengthen priority pages with clear answers, verifiable information and relevant internal links.
Repeat the measurement
We rerun the same questions under comparable conditions and report citations, mentions, accuracy and identifiable referrals.
Frequently asked questions
Can GEO and technical SEO be done together?
Yes. Crawlability, credible content and consistent brand information support both. GEO also tracks assistant answers and citations for selected questions.
Can you guarantee that AI assistants will recommend our brand?
No. Each platform generates answers based on its own system and the question. We make your information clear and accessible and track visibility for an agreed set of queries.